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Insense

Creator marketplace for UGC, influencer posts and creator ads

What is Insense?

Insense is an all-in-one creator marketing platform that connects brands and agencies with a marketplace of vetted content creators for user-generated content (UGC), organic influencer posting and creator ads. Founded in 2016 by Anton and Danil Saliukov and headquartered in New York, it serves 1,400+ eCommerce brands and growth agencies. The self-serve platform manages the full workflow from creative brief and creator sourcing through contracts, payments and content licensing.

How Insense works with TikTok

Insense lets brands source TikTok creators for UGC and organic posting, then obtain TikTok Spark Ads codes to amplify creator content as paid ads. It supports creator whitelisting so brands can run ads through creators' own TikTok accounts, and offers TikTok Shop and affiliate campaign capabilities for commerce-driven creator programs. Content is licensed with usage rights for both organic and paid social use.

Pricing

Insense offers self-service subscription tiers billed monthly, quarterly or annually. The Trial plan starts around $650/month (one month, auto-upgrades to Brand), the Brand plan starts at $500/month, and the Agency plan starts at $800/month. A marketplace/transaction fee (roughly 7-10% depending on tier) is added to creator payments, which are budgeted separately from the subscription. Managed-service packages with a dedicated platform manager are also available.

Best for

eCommerce brands and growth agencies that want to scale UGC and creator ads on TikTok and Meta through a self-serve creator marketplace with built-in contracts, payments and content licensing.