Shakr
Creative automation for dynamic video ads at scale
What is Shakr?
Shakr is a creative-automation platform for the advertising industry that lets marketers and agencies produce high-quality video ads at scale without a full production team. Founded in 2010 and headquartered in Seoul, South Korea, it combines a marketplace of thousands of customizable video templates with a dynamic engine that generates infinite creative variations across video and static formats. Shakr was acquired by Shuttlerock in September 2024 and reports having created more than 150 million creative assets for global brands.
How Shakr works with TikTok
As a badged TikTok Marketing Partner, Shakr powers TikTok Dynamic Showcase Ads by turning a brand's product catalog into native, video-first ads for every SKU. Advertisers connect their product feed to Shakr's Creative Automation Engine, which enriches the catalog with dynamic video assets and outputs a product-feed URL ready for TikTok's dynamic ad campaigns. This lets commerce, travel and automotive brands scale from thousands to millions of personalized video variations for catalog-based advertising.
Key features
- Creative Automation Engine that generates video assets for every SKU in a product feed
- Marketplace of 3,000+ customizable video templates from professional designers
- Dynamic ads with infinite variations across copy, imagery, music and voice-over
- Product-feed connection that outputs a catalog video feed URL for ad platforms
- Self-serve platform plus optional full-service Creative Lab support
Pricing
Shakr offers both self-serve and full-service options. Self-serve plans are reported to start in the ~$99-$200/mo range for template-based video creation, while a full-service tier (around $5,000/mo) adds design-expert guidance and hands-on creative production. Exact current pricing is set via the Shakr website and may vary following the Shuttlerock acquisition.
Best for
E-commerce and performance marketers who need to scale catalog-based dynamic video ads across TikTok and Meta, and teams that want template-driven creative automation with an optional managed-service upgrade.
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