Bunker DB

What is Bunker DB?

Bunker DB is a marketing technology (SaaS) platform that centralizes, analyzes, and optimizes marketing data across paid, owned, and social channels. Founded in 2014 and headquartered in Montevideo, Uruguay, it serves brands and agencies across Latin America with omnichannel analytics, social listening, and data-science tooling. The platform combines dashboards, automated reporting, and generative AI (its "ADA" assistant) to turn fragmented marketing data into insights.

How Bunker DB works with TikTok

Bunker DB is a TikTok Marketing Partner in the Measurement category, certified for Media Mix Modeling and Cross-Channel Attribution. Through its Connection Center, brands connect TikTok ad and organic data alongside Google, Meta, and other sources for unified analysis. Its marketing-science capabilities model how TikTok spend contributes to outcomes and attribute conversions across channels, helping advertisers optimize budget allocation and ROI.

Key features

• Connection Center to centralize data from TikTok, Google, Meta and other channels
• Media mix modeling and cross-channel attribution for spend optimization
• ADA AI assistant with natural-language queries and text-to-chart
• Social listening with sentiment analysis and competitive monitoring
• Automated recurring reports and campaign tracking

Pricing

Not publicly listed. Bunker DB uses custom pricing and directs prospective customers to request a demo or contact sales.

Best for

Marketing teams, brands, and agencies operating in Latin America that need to consolidate omnichannel data and run measurement (MMM and attribution) alongside social listening in a single platform.