Helium 10

What is Helium 10?

Helium 10 is an all-in-one e-commerce software platform used by over 4.5 million sellers to research products, optimize listings, and scale their businesses across marketplaces. Founded in 2015 and headquartered in Irvine, California, it provides tools for product and keyword research, listing optimization, operations, and financial analytics. The suite spans a web platform and a Chrome browser extension.

How Helium 10 works with TikTok

For TikTok Shop sellers, Helium 10 offers a Listing Converter that automatically reformats and cross-posts Amazon listings to TikTok Shop, plus influencer discovery and outreach tools to connect with TikTok creators using advanced filters and AI-assisted messaging. Its product research surfaces trending, high-performing items using viral video insights and sales data, while a unified dashboard tracks TikTok Shop performance alongside Amazon and Walmart. A profit calculator factors in TikTok-specific fees and fulfillment costs.

Key features

• Listing Converter to reformat and cross-post Amazon listings to TikTok Shop
• Influencer discovery and outreach with filtering and AI-powered messaging
• Product research using viral video insights and sales data
• Unified analytics dashboard across TikTok Shop, Amazon, and Walmart
• Profit calculator factoring TikTok-specific fees and fulfillment

Pricing

Helium 10 uses a freemium model. A Free plan offers limited access to the tool suite. Paid subscriptions start with Platinum at $99/mo (billed annually, or $129/mo monthly), Diamond at $279/mo (billed annually, or $359/mo monthly), and Enterprise starting at $1,499/mo billed annually for larger brands.

Best for

Helium 10 is best for e-commerce sellers and brands who want to research, launch, and scale products across TikTok Shop, Amazon, and Walmart from a single platform, especially those cross-listing between Amazon and TikTok Shop.