Airbridge

What is Airbridge?

Airbridge is a mobile measurement partner (MMP) and marketing analytics platform built by AB180 Inc. It attributes advertising performance across the full user journey, connecting ad clicks to installs, in-app events, subscriptions, and revenue rather than just download counts. Airbridge is officially certified as an app attribution partner by Google, Meta, TikTok, and Apple Ads, and supports both mobile and web measurement.

How Airbridge works with TikTok

Airbridge is a TikTok-certified Mobile Measurement Partner, letting advertisers attribute app installs and downstream in-app conversions back to their TikTok ad campaigns. It syncs conversion data to TikTok in real time via server-to-server (S2S) postbacks so campaigns can be optimized on true revenue signals, and it measures TikTok alongside Meta, Google, Apple Ads, and 330+ other networks in one dashboard for cross-channel comparison.

Key features

• Mobile app attribution certified by TikTok, Meta, Google, and Apple Ads
• Web-to-app attribution with identity stitching and deferred deep linking
• Revenue and predictive LTV analytics beyond install counts
• Real-time server-to-server postbacks to ad platforms
• SKAN support for iOS attribution

Pricing

Airbridge offers a self-serve Core plan starting at $40/month, including a 30-day free trial and 500,000 data points, then $0.0001 per additional data point. A Growth plan is custom priced based on monthly active users or installs and includes dedicated customer success.

Best for

App marketers and growth teams that need to measure TikTok and other paid channels by real revenue and lifetime value, and that want unified cross-channel attribution with deep linking in a single platform.